An EA Codemasters buyout has been approved for over $1 billion and includes an F1 license.
In an aggressive buyout deal that included a battle with GTA owners Take-Two Interactive, Electronic Arts has won the bid for Codemasters.
Codemasters is a veteran video game company founded by the Darling brothers in the 1980s.
The talented brothers developed their games while still at school and became very successful and wealthy.
Codemasters has been responsible for classic games such as Dizzy, Micro Machines, and Operation Flashpoint.
However, it wasn’t until it started making racing games that Codemasters became a huge developer and eventually a publisher itself.
British racing titles TOCA and Colin McRae Rally were the company’s first racing games which eventually led to Dirt and then official Formula 1.
Now, Electronic Arts has purchased the company for a little over $1 billion in a move that could see E.A monopolize the racing game market.
E.A has already worked with Codemasters on Need for Speed: Shift in 2009 and owns the Need for Speed series.
Adding such iconic titles as Dirt and acquiring the F1 license puts E.A in a very strong position.
Formula 1 games were beginning to fail when Sony Interactive Entertainment held the license which led to a revamp by Codemasters.
Since then, the popularity of the official Formula 1 game has seen a resurgence thanks to the great job Codemasters has done over the past few years.
In a statement since the acquisition, E.A has said that they plan to release at least one major racing title per year and this will almost definitely include Formula 1, Dirt, and Need for Speed.
It has been confirmed that the currently in-development F1 game will not be affected by any changes and is still scheduled for a summer 2021 release.
This is great news for E.A at a time when the publisher has recently lost its exclusivity deal with Lucas Arts to develop Star Wars games.
Since the contract expired, Ubisoft has announced that they will be working on an unannounced Star Wars title yet to be released.
Ubisoft is another huge publisher and probably the only one big enough to rival E.A.
Ubisoft titles include the Assassin’s Creed series, Tom Clancy’s The Division 1 & 2, and the recently released new IP Immortals: Fenyx rising.
However, it has been confirmed that E.A will still be developing new Star Wars products as well.
Placing such responsibility of iconic titles in E.A’s hands might be a gamble, but given the resources they have, I’m hopeful they will do a great job.
Over the years, E.A has done an excellent job with Star Wars games which have included Battle Front 2, The Old Republic, and Jedi: Fallen Order.
All of these have been excellent titles and great money makers for E.A, even Battle Front 2 despite its initial launch issues and the pay to win fiasco.
Whether E.A does a good job with its new IP, only time will tell, but I’m sure they will want to make the most of what they have.
Michael is the sole writer and owner at chartxgames.com.
Many thought that his youth (and adulthood) playing video games was a waste of time but here he is writing about them for a living.
Michael has a background in IT and enjoys (apart from video games) building and repairing PC’s, digital artwork (Photoshop, 3DS Max) and has interests in too many subjects to mention.